NBA all-star Stephen Curry and Erick Peytons Unanimous Media bannerhas bolstered its executive ranks and named Sharla Sumpter Bridgett as chief content officer.

Sumpter Bridgett, most recently a producer at Chernin Entertainment, will bring her film and TV production expertise to Unanimous and its focus on family, sports and faith-based content. The outfit is backed by first-look development deals with Universal Studio Group for scripted and unscripted television projects andDreamWorks Animationfor kids and family content. I have always been passionate about producing content that challenges the status quo and resonates with diverse audiences. Their vision for Unanimous Media aligns perfectly with my values, and I look forward to contributing to the companys continued growth and success, Sumpter Bridgett said in a statement on Thursday.

Before Chernin, where she oversaw production on Netflixs Back in Action, Sumpter Bridgett worked as a partner and president of production at Varsity Pictures and president of film at Tollin/Robbins Productions. Her film credits include Coach Carter, Wild HogsandThe To Do List, and she executive produced the TV seriesBlue Mountain State.

Sharla is one of the most respected and accomplished executives and creatives in the entertainment industry, Peyton, CEO of Unanimous Media, said in his own statement. Her proven track record in producing diverse, culturally relevant stories and her exceptional leadership skills make her the perfect fit for this role. We are excited to welcome her to the Unanimous family as we continue to build our brand and expand our reach, he added.

Unanimous, launched in 2018, recently releasedthe Mr. Throwbackcomedy for Peacock, which marked an acting debut for Curry, a veteran NBA point guard. Unanimous also opened the door to podcasts withG.O.T.E., hosted by Curry and Travonne Edwards and produced in partnership with iHeart Media.

The banner is also producingGOAT, an animated action comedy,with Sony Pictures Animation, which is set to premiere during All-Star Weekend 2026.